Plant City, FL (October 8, 2025) – Wish Farms, the Plant City-based international grower and year-round marketer of strawberries, blueberries, blackberries, raspberries, and pineberries, is proud to announce the successful conclusion of its annual $10,000 charitable consumer campaign, Pick-A-Berry, Pick-A-Cause.
Now in its fourth year, the initiative continues to grow organically, engaging consumers while supporting meaningful causes aligned with the Wish Farms Family Foundation’s pillars of giving: Food Security, Youth Education, and Community. This year’s donations were distributed among three carefully selected nonprofit organizations:
Feeding Tampa Bay – A member of the Feeding America network, this organization is redefining hunger relief by connecting nearly one million people with resources that foster long-term stability.
Redlands Christian Migrant Association (RCMA) – Serving Florida’s migrant farmworker and rural low-income communities since 1965, RCMA supports over 6,500 children across 66 centers and provides adult education programs.
Boys & Girls Clubs of Greater Tampa Bay – Florida’s oldest and one of the nation’s largest Boys & Girls Club organizations, BGCGTB operates 65 locations across Hillsborough, Pasco, and Pinellas counties, serving over 24,000 youth annually. https://bgctampa.org
The campaign ran from August 27 to September 30, generating 259,027 entries and 517,348 impressions—a 27% increase in participation over the previous year. Five lucky entrants received cash prizes totaling $2,000. Participants were invited to select their preferred cause upon entry at WishFarms.com, with donations allocated based on vote percentages: Feeding Tampa Bay – 49% RCMA – 26% Boys & Girls Clubs of Greater Tampa Bay – 25%
Nick Wishnatzki, Public Relations Director: “This campaign has been a resounding success four years running and continues to build momentum. It’s a win-win: we grow our audience, spotlight impactful organizations, reward our consumers, and spread the ‘Feel Good’ message that defines our brand. We look forward to many more years of giving back in this special way.”
https://wishfarms.com/pick-a-berry-pick-a-cause-2025/
About Wish Farms:
Feel Good. Eat Berries. Make A Difference.
It isn’t just a catchy phrase, giving back is engrained in the company culture. Through the Wish Farms Family Foundation, a portion of profits are dedicated to their three pillars of giving: Food Insecurity, Youth Education and Community. With a defined mission, they hope to make the world a better place.
Founded in 1922, Wish Farms is a fourth-generation, family operated company. As a year-round supplier of strawberries, blueberries, blackberries, raspberries, and now Pink-A-Boo Pineberries®, it grows both conventional and organic varieties. Nationally recognized for innovation, Wish Farms utilizes patented traceability technology to ensure quality and safety by tying consumer feedback to specific information from each day’s harvest.
For more information, please visit www.wishfarms.com.
